How to Market the I/S Department Internally: Getting the Recognition and Strategic Position You Merit

Type

Book

Authors

L. Paul Ouellette

ISBN 10

0814459978

ISBN 13

9780814459973

Tags

Management, Marketing & Sales

Description

A step-by-step look at how to create an awareness, and appreciation of the value of the information systems (IS) department. It addresses both cosmetic and critical questions and explains how to strategically expand the department and demonstrate the value of a well equipped IS department - from Amzon

Number of Copies