Restaurant Management: Customers, Operations, and Employees

Type

Book

Authors

Robert Christe Mill

ISBN 10

0132017741

ISBN 13

9780132017749

Tags

Hospitality, Travel & Tourism, Management, Food, Lodging & Transportation

Description

Exeptionally comprehensive -- yet accessible -- this book identifies and ties together all aspects of managing a successful restaurant.The book goes into detail how to balance customer satisfaction and employee productivity to manage operations (food and beverage items and the physical facility) at a profit. It explains how to develop a marketing plan and how and when to use various types of advertising. Identifies the work groups that managers will increasingly have to turn to for employees in the next decade. Gives suggestions as to why employees behave the way they do and offers tips on how to implement the various process theories of motivation. Also includes a chapter on equipment maintenance and energy management. - from Amzon

Number of Copies